Citation
Muhammad Fikri Akmal Mohd Anura and Muhammad Farez Nabil Abd Wahab and Muhammad Harriz Erfan Zamani and Muhammad Faisal Arif Rosdi (2023) The viral marketing role in directing customer purchasing decision regarding food in tiktok. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted) |
Abstract
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Additional Metadata
Item Type: | Undergraduate Final Project Report |
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Collection Type: | Final Year Project |
Date: | 2023 |
Number of Pages: | 57 |
Call Number: | H6 |
Supervisor: | Dr Nur Azimah Binti Othman |
Programme: | Bachelor of Entrepreneurship (Hospitality) with Honours |
Institution: | Universiti Malaysia Kelantan |
Faculty/Centre/Office: | Faculty of Hospitality, Tourism and Wellness |
URI: | http://discol.umk.edu.my/id/eprint/14003 |
Statistic Details: | View Download Statistic |