Digital Special Collection Portal

Items where Author is "Tan, Julia Yin Yin"

Group by: Item Type | No Grouping
Number of items: 1.

Tan, Julia Yin Yin (2021) The impact of advertising appeals on Malaysian consumers’ preference towards Chinese smartphone brands. Doctoral thesis, Xiamen University. (In Press)

This list was generated on Wed Jun 3 22:50:56 2026 +08.

The Office of Library and Knowledge Management, Universiti Malaysia Kelantan, 16300 Bachok, Kelantan.
Digital Special Collection (UMK Repository) supports OAI 2.0 with a base URL of http://discol.umk.edu.my/cgi/oai2