Digital Special Collection Portal

Framing strategic news from the perspective of media organizations in Malaysia


Citation

Kasim, Azahar and Ismail, Adibah and Abd Wahab, Sazali (2018) Framing strategic news from the perspective of media organizations in Malaysia. Malaysian Journal of Communication, 34 (1). pp. 330-344. ISSN eISSN 2289-1528

Abstract

Strategic news is published news with an implied agenda without explaining the truth. Nowadays, most media are more comfortable playing tug of war in their writing than telling the truth because of the news framing process. The process of generating strategic news is done by journalists and editors of a media organization by conducting the franchise process first to enable them to reach the target audience. Framing news is the cause for the reader's shift of understanding of news framed by the newspaper until the community's perception has been successfully changed. This study utilizes a qualitative method; three personality and media experts were interviewed to obtain relevant data regarding media agenda, framing and strategic news. The informants were from media conglomerates in Malaysia – Media Prima, Bernama TV and former Berita Harian Group Editor-inChief. The exploration of media practioner perspectives on news writing and framing allowed the researcher to delve into fundamental questions in journalism, specifically in the fragment of journalism ethics. The findings show that the framing of an issue was both deliberate and unintentional. Strategic news is the result of the interconnections between media agenda, ethics and journalism, editor responsibility and news framing, and manipulation by the media to advocate the success of the government’s mission and vision.

Download File / URL

[thumbnail of framing.pdf] Text
framing.pdf
Restricted to Registered users only

Download (662kB)

Additional Metadata

Item Type: Indexed Article
Collection Type: Institution
Date: 2018
Journal or Publication Title: Malaysian Journal of Communication
ISSN: eISSN 2289-1528
Uncontrolled Keywords: Strategic news; news framing; journalism ethics; media organizations; Malaysia
Faculty/Centre/Office: Faculty of Entrepreneurship and Business
URI: http://discol.umk.edu.my/id/eprint/7362
Statistic Details: View Download Statistic

Edit Record (Admin Only)

View Item View Item

The Office of Library and Knowledge Management, Universiti Malaysia Kelantan, 16300 Bachok, Kelantan.
Digital Special Collection (UMK Repository) supports OAI 2.0 with a base URL of http://discol.umk.edu.my/cgi/oai2