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Understanding the behavioural intentions to use cashless payment transactions among Universiti Malaysia Kelantan (UMK) students at City Campus


Citation

Muhammad Amzar Roslan and Nur Aina Nasuha Zainuddin and Nurul Syuhada Mohammad and Tan Yong Chyi (2024) Understanding the behavioural intentions to use cashless payment transactions among Universiti Malaysia Kelantan (UMK) students at City Campus. Final Year Project thesis, University Malaysia Kelantan. (Submitted)

Abstract

The study aims to understand the behavioral intentions related to the use of cashless payment transactions among UMK students at the City Campus. Digital wallets offer three key benefits for electronic commerce: protection, ease of use, and flexibility. Due to these advantages, cashless payments have become extremely popular. This study seeks to identify the hesitations influencing students’ preferences for digital payment methods over traditional transactions among UMK City Campus students. Employing a quantitative method, the researchers used convenience sampling to distribute a link of the questionnaires through the social media. For example WhatsApp, Instagram, etc. The total number of respondents in this study is 364 students from the UMK City Campus. These findings are important for understanding students' behavioral intentions about cashless payment usage inthe modern day.

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Additional Metadata

Item Type: Undergraduate Final Project Report
Collection Type: Final Year Project
Date: 20 January 2024
Number of Pages: 95
Call Number: SAK 2024/020
Supervisor: Dr. Nur Ain Ayunni Binti Sabri
Programme: Bachelor of Entrepreneurship (Commerce) with Honours
Institution: University Malaysia Kelantan
Faculty/Centre/Office: Faculty of Entrepreneurship and Business
URI: http://discol.umk.edu.my/id/eprint/14084
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