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Factors influencing tourist satisfaction while traveling among students At universiti malaysia kelantan


Citation

Muhammd Hisam Mohd Nawawi and Muhammad Aizat Mohamad Sayoti and Muhammad Amir Izzat Mohd Sharif and Muhammad Ammar Mohd Arifin (2022) Factors influencing tourist satisfaction while traveling among students At universiti malaysia kelantan. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted)

Abstract

This study's main goal is to investigate factors that influence tourists' satisfaction while travelling among students at University Malaysia Kelantan. This study is required to give us a better understanding of the various aspects of student travellers from University Malaysia Kelantan's satisfaction as tourists. The tourist destination marketer can develop strategic marketing plans by identifying the influencing elements that contribute to the satisfaction of tourist satisfaction among University Malaysia Kelantan students. According to the data, tourist satisfaction among students at University Malaysia Kelantan is positively correlated with attractions, facilities, and destination image.
Keywords: Tourist satisfaction, attraction, facilities, destination image.

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Additional Metadata

Item Type: Undergraduate Final Project Report
Collection Type: Final Year Project
Date: 2022
Number of Pages: 62
Call Number: SAP 2022/T16
Supervisor: Dr. Siti Salina binti Saidin
Programme: Bachelor of Entrepreneurship (Tourism) with Honours
Institution: Universiti Malaysia Kelantan
Faculty/Centre/Office: Faculty of Hospitality, Tourism and Wellness
URI: http://discol.umk.edu.my/id/eprint/14037
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