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The influences of hygiene attributes toward customers fear of covid-19 at thai restaurant in kota bharu, Kelantan


Citation

Nur A’ina Sofia Sufhian and Nur A’watief Mohd Nawi and Nur Afeeqa Ilani Norazuki (2023) The influences of hygiene attributes toward customers fear of covid-19 at thai restaurant in kota bharu, Kelantan. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted)

Abstract

In Malaysia, the impact of COVID-19 had put management in the business industry under pressure. The prolonged spread of the coronavirus had caused business in Malaysia to not grow. This study combined the characteristics of restaurant hygiene such as hygiene of customer-use, personal hygiene of staff and hygiene of workspaces. The purpose of this study was because not many studies had been conducted to investigate the perception of risk in doing business following the health crisis and consumer fear of the virus. Therefore, this study was designed to examine the influence of cleanliness on customers' fear of COVID-19 on businesses in Malaysia. This study would use a questionnaire as a method to collect data and it would be analyzed using SPSS. This study was believed to give good insight to academics and practitioners in preparing them for the post-corona field for the new normal after the limited life experience during the unprecedented epidemic.
Keyword : Fear of COVID-19

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Additional Metadata

Item Type: Undergraduate Final Project Report
Collection Type: Final Year Project
Date: 2023
Number of Pages: 97
Call Number: H12
Supervisor: Normaizana Binti Mat Nawi and Miss Nurashikin Binti A Ridzuan
Programme: Bachelor of Entrepreneurship (Hospitality) with Honours
Institution: Universiti Malaysia Kelantan
Faculty/Centre/Office: Faculty of Hospitality, Tourism and Wellness
URI: http://discol.umk.edu.my/id/eprint/13998
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