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Factors influence consumer acceptance of cashless payment among staff of Universiti Malaysia Kelantan


Citation

Ahmad Rasydan Razali and Amira Fatini Salehhudin and Chan Chun Lee and Intan Nur Syafiqah Moktar (2023) Factors influence consumer acceptance of cashless payment among staff of Universiti Malaysia Kelantan. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted)

Abstract

Cashless Payment is one in which products and services are traded without the use of actual cash, particularly when done electronically. The consumer acceptance of cashless transactions may be influenced by customers' knowledge and skills regarding their technical capability. There are a variety of uses of cashless payment. This research aims to examine the factors influence consumer acceptance of cashless payment among staff of Universiti Malaysia Kelantan. This study showed that the factors that influence consumer acceptance of cashless payment is performance expectancy, facilitating condition, social influence, innovativeness, perceived technology security, and hedonic motivation. This decision may have been influenced by the benefits of cashless payment, which encourage its use. As a result, cashless payments are becoming more popular in Malaysia, especially in light of government encouragement for the transition to a cashless society and the impact of the COVID-19 pandemic, which has altered people's habits. Making sure that people may use cashless payment to attain financial inclusion is crucial if we are to transition to a cashless society. The purpose of this study is to examine the consumer acceptance of cashless payment users among the staff of Universiti Malaysia Kelantan, which is divided into three places of Universiti Malaysia Kelantan, namely the Kota, Bachok, and Jeli campuses.

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Additional Metadata

Item Type: Undergraduate Final Project Report
Collection Type: Final Year Project
Date: 1 February 2023
Number of Pages: 135
Call Number: SAK 005/2023
Supervisor: Prof. Madya Dr. Mohd Nazri Bin Zakaria
Programme: Bachelor of Entrepreneurship (Commerce)
Institution: Universiti Malaysia Kelantan
Faculty/Centre/Office: Faculty of Entrepreneurship and Business
URI: http://discol.umk.edu.my/id/eprint/13050
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The Office of Library and Knowledge Management, Universiti Malaysia Kelantan, 16300 Bachok, Kelantan.
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