Factors influencing the awareness of zakat payment in the muslim community in Kota Bharu, Kelantan

Nowadays, there are a lot of Muslim communities who are still insensitive and refuse to pay zakat, particularly in zakat property. There is a misunderstanding that occurs by Muslims about their responsibility is only to pay zakat fitrah in the month of Ramadan only but didn’t realize that they also have the responsibility to pay zakat on property after the conditions are met. Although zakat on property is also obligatory, awareness of the responsibility to pay zakat on property is still low among zakat payers. Therefore, it is important to understand the factors influencing the awareness of zakat payment in the Muslim community. The main objective of this study is to determine the relationship between religious, income, perceived corporate credibility and level of public trust in zakat management institutions with awareness for paying zakat of Muslim community in Kota Bharu, Kelantan. Survey questionnaires were used to collect data using quantitative methods and a total of 367 questionnaires were collected. Using SPSS tools including Reliability and Validity Test, Descriptive Testing and Spearman Correlation Analysis, the data analysis was carried out. The result shows the significant correlation between religious, income, perceived corporate credibility and level of public trust in zakat management institutions with awareness for paying zakat of Muslim community in Kota Bharu, Kelantan. In conclusion, the findings of this study proved that religious, income, perceived corporate credibility and level of public trust are a factor influencing the awareness of zakat payment in the Muslim community in Kota Bharu, Kelantan.